pass_by is the latest alternative data vendor to partner with Exabel and integrate our US foot traffic dataset into Exabel’s platform. Our geolocation dataset is available immediately to fundamental investors via the Exabel platform.
We’re thrilled to join Exabel as a partner and make our foot traffic dataset available to investors. pass_by provides investors insight into company performance with their ground-truth validated footfall data for 1,400+ publicly traded brands. Built on location data from 177 million daily devices and validated against hundreds of thousands of in-store sensors, sales data, and a dozen other data inputs.
The geolocation dataset is delivered and updated daily to the Exabel platform, providing real-time insights to users with historical data back until 2019 for backtesting. The Exabel platform enhances investment teams’ access to insights from pass_by’s dataset by seamlessly integrating it with fundamental data. This integration allows investors to analyze foot traffic trends alongside web and app traffic, card spend, and discounting (and more), to create high-quality KPI predictions and monitor fundamental performance trends.
TIm Harrington, CEO of BattleFin & Exabel spoke on partnering with pass_by: “pass_by allows investors to track the customer journey through stores, malls and other areas. This is key in times of transition, following the Covid pandemic or even the current volatility in the marketing surrounding tariffs, to gauge not only the market declining but also recovery. It’s not data, it’s the key insights that lead to generating alpha.”
Sam Amrani, CEO at pass_by, added further: “We’re excited to bring pass_by’s foot traffic intelligence to the Exabel platform. As investors look for an edge in understanding real-world consumer behavior, we provide a ground-truth view of physical retail performance – validated, scalable, and now easier than ever to access through Exabel. This partnership brings retail’s hidden signals to the surface, helping investors stay ahead of the curve.”
About pass_by
pass_by leverages groundbreaking AI to analyze the customer journey in the $4tn brick-and-mortar commerce market. pass_by enables retailers and those with a vested interest in the brick-and-mortar world to measure, analyze and predict the future of the customer journey.
About Exabel
Exabel is an end-to-end platform for the organization, analysis, visualization and transformation of alternative data. The platform is built to enable fundamental investment teams to work with alternative data more effectively by providing the analytical tools for combining foundational, their own and our alternative data partners’ data assets for KPI prediction and fundamental analysis.
For further information on Exabel visit their website here: www.exabel.com
