PassBy

foot-traffic-software-market-analysis

Foot Traffic Software: The Ultimate Guide to Tools, Benefits, and Applications

Foot traffic software represents a foundational technology for businesses operating physical locations, transforming raw data about people’s movement into strategic, actionable insights. In today’s competit
real-time-predictive-foot-traffic-data

What Are Real-Time Foot Traffic Metrics? Best Predictive Foot Traffic Datasets 2026

Real-time foot traffic metrics represent the frontier of location intelligence, offering businesses an immediate and dynamic view of consumer movement within the physical world. Unlike traditional historical data, real
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Almanac is now inside Microsoft Copilot — here’s why we built it

Today we’re launching the Almanac plugin for Microsoft Copilot, bringing PassBy’s foot traffic and retail intelligence data directly into the tools your team already works in — Copilot chat, Teams, and Ex
retail-customer-personas

Retail Customer Personas: Data-Driven Guide [2026]

The typical retail customer persona is a work of fiction. It has a name (usually something like “Suburban Sarah” or “Active Alex”), a stock photo, a fictional salary, and a paragraph of backstor