How to Track Competitor Performance Across Location Type
When making a competitor traffic report, getting into the specifics about how your competitor’s stores are performing is crucial. Our location type filters are there to help you analyze mall, non-mall, community, and
How to Validate a New Store Location Before Signing a Lease Using PassBy’s LLM Tools
Before signing a lease, we recommend that you: We’ll run you through each of those steps so you can feel confident signing your new lease. Using our AI tools, this will take you less than 5 minutes to complete.
Every Retailer Runs a Prime Day Counter-Sale – Only Some of Them Actually Drive Store Traffic
Amazon Prime Day 2026 begins on June 23. Within hours of the announcement, Target, Walmart, Best Buy, Kohl’s, and a dozen other retailers will launch their own competing sales events. They do this every year. The
Audience Segmentation for Retail: How to Understand Who’s Actually in Your Trade Area
Every retailer segments customers. Most do it badly.The problem is not the concept. It is that most retail segmentation is built on who lives near a store, not who visits it. A trade area might be 60% households earnin