Turbocharge retail performance with pass_by foot traffic analytics
Asses any retail location’s performance, understand consumer preferences, master site selection, boost marketing and optimize store operations with pass_by.
⮑ Asses Any Store’s Performance With Comprehensive Retail Benchmarking
⮑ Understand Consumer Preferences And Behavior
Understand who is visiting your stores, and measure where they go before and after for a holistic view into the consumer.
↳ Cross Shopping
↳ Churn Rate
⮑ Choose Locations with Confidence With A Suite of Site Selection Tools
The success of a new store hinges on location. pass_by’s detailed analytics reveal the best retail centers for your next site, ensuring maximum foot traffic and optimal market penetration, based on a customizable set of filters to match your needs.
Retailers need data to grow. Our data-driven insights help you identify the top retail locations based on your specific criteria, as well as demographic and psychographics data, giving you a competitive edge in site selection.
Avoid the costly mistake of store overlap. With pass_by, analyze trade area overlap and visitor demographics to strategically position your stores in a way that maximizes market coverage without cannibalizing your own sales.
⮑ Maximize Your Store Performance With Store Segmentation
Segment your own store data in fully customizable views to understand and benchmark like never before.
Not all stores perform equally, and understanding the regional dynamics of your portfolio is crucial. Access detailed year-over-year performance comparisons across regions, helping you identify high-performers, uncover growth opportunities, and streamline operations.
When it’s time to make tough decisions, data is your best ally. Store level quantitative insights reveal which stores are underperforming, allowing you to make informed choices about closures or revitalization efforts.
Leverage the success of your top-performing stores across your network. Benchmark against top performing stores to understand which stores are excelling, so you can replicate winning strategies in other locations.
As customer demographics shift, so should your strategy. Whether it’s age or income changes, our detailed insights allow you to stay ahead by adapting your product offerings and marketing efforts to meet the evolving needs of your shoppers.
Where your customers come from can tell you a lot about how to serve them better. Our trade area and zipcode benchmarking tools help you understand customer origins, enabling you to fine-tune local marketing and merchandising strategies.
⮑ Outpace Your Competitors with Market Intelligence
To stay competitive, you need to know what your rivals are doing. Get comprehensive insights into which competitor's performance, helping you adjust your strategy and stay ahead.
Understanding your market share is key to strategic growth. Assess your position in different regions, identify gaps, and focus your efforts on areas where you can increase market penetration.
Learning from your competitors is just as important as understanding your own performance. Identify which competitor stores are performing the best, see key demographics and trends that differentiate them to adapt and improve your own strategies.
⮑ Optimize Every Aspect of Your Store With In-Store Operations
In-store management has never been easier with our toolkit for store managers and operations teams.
↳ Perfect Your Stock Placement
The right product in the right place can make all the difference. Optimize stock placement by analyzing customer demographics and in-store behavior, ensuring that your most relevant products are front and center.
↳ Enhance Staffing Efficiency
Staffing is one of the most critical aspects of store operations. Identify peak traffic times and assess the impact of staffing on store performance, allowing you to optimize schedules and improve customer service.
↳ Measure and Improve Promotion Effectiveness
Promotions should drive results, not just foot traffic. Understand how different promotions affect customer flow and sales, enabling you to refine your strategies for maximum impact.
⮑ Improve Retail Marketing Strategies and Boost ROI
Understanding who visits your stores is the first step to crafting effective marketing campaigns. pass_by’s demographic and psychographic insights allow you to target the right customers with the right message, ensuring your marketing efforts resonate and drive engagement.
⮑ The Most Powerful Retail Data, Your Way
Access our data quickly, in way that suits your needs.
Choose better data →
pass_by provides the precision, scalability, and integration capabilities your retail data team needs to turn raw data into actionable insights. Empower your team to drive strategic decisions and enhance performance across your retail network.
↳ ground truth verified
↳ 15+ data sources
↳ 6bn daily data points
↳ time-series modelled
↳ regressor ready data
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