In the evolving landscape of finance and investment, the quest for an edge over the competition is relentless. Traditional data sources, while still vital, are no longer enough. But what exactly is alternative data, and why has it become such a…
Shopping Mall Analytics: Data, AI, Benefits & How to Use It
While consumers flock to e-commerce and the struggles of brick-and-mortar stores grow, shopping malls must be more creative and decisive to increase foot traffic. Tenants inside shopping malls have long been ahead of the game when it comes to implementing analytics….
How to Use Predictive Analytics in Commercial Real Estate
Predictive analytics is sometimes described as a crystal ball, as it can help you predict future events or trends. But predictive analytics is far from magic – it’s a real and reliable tool that’s transforming commercial real estate. But, as these…
pass_by and Cherre Partner to Help Retail Landlords Maximize Geospatial Insights
New York, May 7, 2024 — We are pleased to announce our new partnership with Cherre, the real estate industry’s leading data management platform. In this partnership, Cherre will make pass_by’s ground-truth foot_traffic data available within its platform so mutual clients can integrate…
The Future of Shopping Malls: How Retail is Transforming in 2025
Years ago, malls were the beating heart of retail. But the rise of e-commerce, the effects of the pandemic, and the rising costs of running a brick-and-mortar store have all impacted shopping mall foot traffic. That doesn’t mean the future of shopping…
Trade Area Analysis Complete Guide, Methods & Tools 2026
Understanding the dynamics of trade areas is crucial for any business seeking to thrive in today’s competitive landscape. Whether you’re opening a new retail store or looking to maximize your market reach, knowing the specifics of your trade area can make…
Real Estate Market Analysis Complete Guide: Tools + Examples
Market analysis is essential when making a decision on buying, selling, or leasing a property or land. It can also inform how you market and advertise the location. Using data and technological solutions, analysis can be completed efficiently and offer insights…
CPG Analytics Ultimate Guide 2026: Data Sources, Tools & Tips
Consumer Packaged Goods (CPG) analytics is a powerful tool that helps businesses understand and leverage their data to drive sales, optimize operations, and enhance customer experience. Whether you’re a large corporation or a budding startup, using CPG analytics can provide profound…
Retail Shrinkage Guide: Types, Causes & How to Prevent It
What is retail shrinkage? Retail shrinkage is when a retail company’s inventory has less inventory than recorded. For example, if a record store has an inventory of $5,000, but only has $2,000 in physical stock then shrinkage is $3,000 as some of…
Retail Site Selection: How to Choose Store Locations With Data
A retail lease is typically a 5-10 year commitment. The location you choose determines the ceiling on your store’s performance for the entire duration. No amount of operational excellence, marketing spend, or merchandising skill can overcome a fundamentally wrong location. Get…