How to Measure Foot Traffic: 8 Methods Compared (From Manual Counts to AI)
There is no single best way to measure foot traffic. The right method depends on whether you need to count people at a single entrance, understand movement patterns inside a store, or benchmark visit trends across thou
Foot Traffic API: How to Integrate Real-Time Visit Data Into Your Stack
A foot traffic API lets you pull visit data, demographics, trade areas, and competitive benchmarks directly into your own systems. Instead of logging into a separate dashboard, the data flows programmatically into the
Foot Traffic Data: The Complete Guide to Analytics, Sources & How to Use It
If you already know what foot traffic is and you are evaluating how to get the data, this is where to start. Foot traffic data has become a core input for retailers making site selection decisions, operations teams opt
The Kohl’s Comeback: What Foot Traffic Data Shows on Off-Price Brands
The mainstream narrative on Kohl’s is bleak: a mid-tier department store caught between discount giants and off-price specialists, losing relevance and closing stores. PassBy’s foot traffic data tells a mor