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tenant-optimization

Tenant Mix Optimization: How Landlords and Developers Use Data to Build Better Centers

The right tenant mix is the difference between a center that draws traffic and one that merely contains stores. A mall anchored by a struggling department store with a rotating cast of transient tenants generates diffe
retail-portfolio-optimization

Retail Portfolio Optimization: How to Manage Your Store Network With Data

Most retail real estate teams spend the majority of their time evaluating new locations. The portfolio they already have receives less analytical attention, even though the existing network represents the largest asset
retail-expansion-strategy/

Retail Expansion Strategy: How to Plan Store Growth With Data

Opening more stores is not a strategy. Opening the right stores, in the right markets, at the right pace, in the right format is a strategy. The distinction explains why some retailers triple their store count and grow
market-opportunity

Market Opportunity Analysis for Retail: How to Size and Prioritize New Markets

White space analysis tells you where gaps exist in your store network. Market opportunity analysis tells you how big those gaps are and which ones are worth filling first. The distinction matters because not all opport