Christmas remains the bigger retail traffic driver in the US, but Halloween is showing signs of renewed momentum in some categories. An analysis of retail visits from 2020 to 2025 reveals how the two seasonal occasions compare across confectionery stores, toy…
Halloween Retail Insights: Analyzing Peak Shopping Periods & Foot Traffic Data
Halloween emerges throughout October not just as a celebration of all things spooky, but as a significant retail event shaping shopping behaviors. Each fall, consumers eagerly await the arrival of the season’s festivities, increasing foot traffic and spend patterns in the retail market….
Halloween 2023: In-depth Data Analysis for the Retail Industry in October
Americans spend billions of dollars on Halloween costumes, decorations, and candy each year, but Party City is going bankrupt. As 20% of Party City annual sales come from Halloween, are businesses still benefiting from Halloween? See our analysis of foot traffic…