Introducing Your Almanac Until now, Almanac told you what was happening across the retail market. Powerful, but it stopped at your front door. You still had to connect the dots between what the market was doing and what your stores were doing. This…
Almanac is now inside Microsoft Copilot — here’s why we built it
Today we’re launching the Almanac plugin for Microsoft Copilot, bringing PassBy’s foot traffic and retail intelligence data directly into the tools your team already works in — Copilot chat, Teams, and Excel. It’s a meaningful shift in how Almanac can be…
Foot Traffic API: How to Integrate Real-Time Visit Data Into Your Stack
A foot traffic API lets you pull visit data, demographics, trade areas, and competitive benchmarks directly into your own systems. Instead of logging into a separate dashboard, the data flows programmatically into the tools your team already uses: internal BI platforms,…
PassBy Launches ChatGPT App, Bringing Real-Time Retail Intelligence to the World’s Leading Conversational AI
Today, PassBy is proud to announce a landmark collaboration with OpenAI to launch its App in ChatGPT. This launch marks a historic milestone as the first dedicated retail intelligence tool to join the ChatGPT ecosystem, bringing world-class retail market intelligence data…
Introducing Almanac 2.0: A Clearer Way to Understand Retail Performance
Retail performance is shaped by more than what happens inside your stores. Sales, traffic, and KPIs tell you what happened — but they rarely explain why. As markets grow more complex and retail environments evolve, teams need stronger context to interpret…
Almanac release notes 2025.27.1
Release Notes Release: 2025.27.1 Date: 1st July 2025 📑 Summary This release makes it easier to create and understand comparisons, overlays store context on Spend trends, and fixes key issues slowing users down. ⭐️ Key Updates 1. Overlay POIs on map…
Introducing Spend Insights: Market-Level Sales and Transaction Data
At pass_by, we’re always working to give retailers a clearer view of what’s happening beyond their four walls. Foot traffic has long been our foundation, but traffic alone doesn’t tell the full story. That’s why we’re excited to launch Spend Insights,…
From Visits to Value: Why we’re Releasing Spend Insights at pass_by
Does anyone remember the bizarre stockpiling of toilet rolls during COVID? It’s because we thought we were about to encounter the new Spanish flu and be locked down in perpetuity. Yet five years later, here we are — very much not…
Introducing Places 2.0: Smarter Benchmarking, Cleaner Navigation, and Share-Ready Insights
We’re excited to announce the launch of Places 2.0, a major update to one of the most-used sections of the Almanac platform. This release is about one thing: helping you find answers faster. Over the past several months, we’ve reviewed dozens…
Welcome to Our Black Friday Counter
Access here → Black Friday is here, and with it comes one of the busiest shopping days of the year. At pass_by, we’re excited to introduce our live Black Friday counter—a real-time look into foot traffic across retail stores in the…






