PassBy

catchment area analysis tool for retailers, almanac by PassBy.

What is a Catchment Area? Analysis Explained & Tools to Do It

Have you ever wondered how businesses decide where to set up shop, schools determine their student intake areas, or hospitals allocate services? The answer might just be in understanding the concept of catchment a
Black Friday 2025 report from PassBy

Report: Black Friday 2025 Store Visit Performance

Executive Summary: The +1.17% Baseline As the final data points settle from Black Friday 2025, the U.S. retail market has posted a 1.17% year-over-year increase in total in-store visits. This figure-representing 53.04
black-Friday-retail-apparel-sales

Black Friday Traffic Trends: 5-Year Analysis for Apparel Retail Success

Black Friday has long been the pinnacle of holiday shopping, enticing throngs of consumers with tantalizing deals and discounts. Over the past five years, apparel retailers have navigated various shifts in consumer beh
Taylor-swift-new-album-impact-retail

Taylor Swift’s New Album: Swiftonomics Retail Trends and Foot Traffic Data

When Taylor Swift’s new album Life of a Showgirl released 3rd October 2025, around 500 Target stores stayed open for the midnight release to sell physical copies, including a vinyl variant. But how much impact do