Have you ever wondered how businesses decide where to set up shop, schools determine their student intake areas, or hospitals allocate services? The answer might just be in understanding the concept of catchment areas. These geographical zones are more than just lines…
Who Really Won the iPhone 17 Launch? A Foot Traffic Data Deep Dive
Consumers aren’t just going directly to Apple stores for the latest iPhone. More customers are turning to T-Mobile and other wireless competitors, buying online, or delaying a device upgrade. At pass_by, we offer the highest in market accuracy with 94% correlation…
Top 10 Coffee Chains in the US: Discover the Biggest and Most Famous Brands
Some of the biggest coffee chains like Starbucks and Dukin’ have had a mixed year in terms of foot traffic in, but no one can deny the big coffee giants are here to stay, though the landscape of the industry does…
Valentine’s Day Top Retailers + Foot Traffic Data 2025
Which retail brand won the hearts of American consumers? Ever wondered which jewelry brands are the most popular or which chocolate retailers see the most foot traffic? Our report covers 5 years of Valentine’s Day foot traffic data to give you…
Super Bowl 2025 Retail Performance Analysis
Our report covers the week and day of the Super Bowl from 2020 to 2025 to uncover the impact of the Super Bowl on retail in terms of foot traffic visits. Our data shows that the Super Bowl generally has a negative…
How U.S. Elections Influence Consumer Spending
This week, the United States will know the name of its next President. The polls will close and the announcement will come, state by state, as the doors of the White House open for its next leader. As the world looks…
College Student Spending Report 2024
In the fast-paced world of academia, the consumer patterns of college students reveal a fascinating landscape of choices driven by necessity, aspiration, and technological trends. As the academic year unfolds, students transition from carefree summer days to a routine demanding needs…
Data Accuracy: Why It Matters & How to Achieve It
In the fast-paced world of data-driven decision-making, data accuracy isn’t just a nice-to-have—it’s essential. Accurate data is the backbone of successful strategies, enabling organizations to build trust, drive performance, and maintain competitiveness. High data accuracy reduces uncertainty, letting you make decisions…
Understanding Retail Corridors: Analysis, Examples + Tips for Success
Retail corridors are vibrant, concentrated areas home to a variety of businesses including shops and restaurants. These corridors form the backbone of urban commerce, providing a dense mix of offerings which can attract a wide range of consumers. What makes retail…
Urban vs Suburban Retail: Differences & Benefits for Retailers
Suburban retail, since 2020, has outperformed urban retail because of economic factors. What does the rise of suburban retail mean for the industry and will the trend flip once again in the future? We take a look at everything from foot…