Marc Chretien, VP Omnichannel Ops & Analytics at ALDO Group
High streets, malls, and retail clusters behave differently, even within the same city.
PassBy is built to reflect this reality, giving real estate teams:
• Consistent demand signals across markets
• Visibility inside malls and centres
• Comparisons grounded in observed customer behaviour
This ensures decisions are based on how customers shop, not how boundaries are drawn.
pass_by’s insights helped us to understand the full impact of our store network, not just in terms of store foot traffic, but how each venue supports our broader e-commerce strategy. It gave us the confidence to make operational decisions that were reinforced by data, and helped us to properly optimize millions in revenue."
