Meet tto.
PassBy’s market intelligence. Ask Otto in plain language and get answers grounded in real customer behaviour — right inside Almanac, or the AI tools you already use: Claude, Copilot and ChatGPT.
No dashboard. No context switching.
Enterprise software trained everyone to expect friction — a separate dashboard, a separate tab, a separate place to go for an answer. Otto is the opposite — it meets you where you already work: in Almanac, or the assistant you’re already in.
Ask in plain language
Ask the way you’d ask a colleague — in Almanac, or right inside Claude, Copilot or ChatGPT.
Grounded in Almanac
Answers use the same data and logic as the Almanac platform, so they match what you’d see there.
Take it away
Inline charts, tables and maps where the host supports them — ready to drop into your work.
Wherever you already work.
No new app to learn. Otto lives natively in Almanac and connects once to the AI tools you already use — then just ask, with your existing PassBy credentials.
Instant analysis, just ask.
Multi-source data
Combining movement, spend, and behavioural signals.
Cross-functional adoption
Across Ops, Marketing & Real Estate — built for decision-makers, not just analysts.
Trusted by multi-location retailers nationwide.
A board of things to ask Otto.
Real questions retail teams ask — across foot traffic, competitors, locations and customers.
Foot traffic
Competitors
Locations
Customers
Put a retail analyst on every desk.
Otto is a Premium capability. Ask the real world anything — in Almanac, or the tools you already use.
Where do you want to use Otto?
Otto lives in Almanac and plugs into the AI tools you already use. Pick where to start.
Not sure which? Talk to us and we’ll help you connect.



