All foot traffic data providers must measure foot traffic while complying with privacy laws by providing anonymized data without personal identifiers. This type of data provides details such as income levels, transportation methods, education levels, and the number of visits to…
Customer Segmentation: Complete Step-by-Step Guide
Customer segmentation is a great way to understand your customers, how to meet their needs, and how you can best reach them. Done well, segmenting customers can increase sales and visits to your business. Keep reading to see how to segment…
Commercial Real Estate Data: The Definitive Guide
Commercial real estate (CRE) data analytics uses data to give real estate investors actionable insights to find investment opportunities and improve a portfolio. While some may see data science or analytics as just a buzzword, it’s so much more. CRE analytics…
What is Geospatial Data and How to Get It
Geospatial data empowers businesses and organizations to make informed decisions, understand the rise and fall of sales, and locate opportunities. Understanding it and how best to use it opens the door to more detailed analysis and understanding of consumer behavior. At…
Retail Void Analysis: Step-by-Step Guide to Finding the Gaps
Void analysis in retail finds gaps in locations for a potential business or organisation to fill. Complete an analysis to discover optimized brick-and-mortar locations to start or move a business, franchise, or service. Advanced void analysis uses location data tools for an enhanced…
How to Find Tenants: 10 Ways to Fill a Retail Vacancy
No one likes to see a vacancy in a shopping mall or any commercial space. Filling them quickly is important, but so is choosing the right tenant for the best tenant mix and resolving the vacancy with as little disruption as possible. …